April 11-13, 2019, the 18th China Advertising and Brand Conference successfully hosted in Shanghai, China. The event brought together the key leaders from Chinese Advertising and Brand industry with the applause of the 3000 guests.

The speakers discussed the growth of the China Marketing Industry since the 40-year reform and opening up and shared insights into the opportunities and challenges for future development. The conference aimed to draw on the experiences gained in the past decades, discover the cutting edge technologies and discuss the new trends for future development.

The statistics show that China’s total advertising spending has grown from US$ 9.3 billion to US$ 76.7 billion in 2005 to 2017, with the global ranking rise from number 7 to number 2. Forty years, the China Advertising and Branding Industry has shown the world its power and potential through the innovation in technology and marketing patterns.

It will continue to play its advantages and provide better support to deepen the reform and opening up as a national strategy for China’s upgrowth.